Last Friday night, I had arrived home late from work and was beyond tired. But I forced myself to stay up long enough to cast my vote for WIN: Who Is Next's final battle. Soon after hitting send on my KakaoTalk account, I fell asleep.
At a little after midnight, I woke up with a start realizing I had not even had dinner yet. But my top priority was to find out who was announced the winner and YG's new boy group. Team A won.
I'd be lying to myself if I said it was the expected outcome. The thing is, it was and it wasn't. As I've mentioned before, I think the show was made in a way that Team A would be announced the "Winner" after the 3-month period. Although, fan-voting could've changed the flow of things.
Team B has a strong fanbase, both in Korea and internationally. Most of the people I know in real life who watched the show as religiously as I did were all Team B supporters. At one point, I had to teach them how to vote via KakaoTalk and I soon regretted that decision, knowing that they'd be voting for the other team when I wanted Team A to win.
When the criteria for the final battle was announced, I thought to myself, "This was made for Team A to win, how obvious." I mean, we have three fantastic songwriters and lyricists in Team A and the battle's categories were as follows: 1) original composition, 2) dance, 3) same song, different arrangement. That's basically giving the groups the mission to create two original songs - except in the third category, a track was already pre-produced by Teddy Park, YG's main internal producer. This was a game designed for the first team to rule. Their only weakness was the second category - dance.
However, even then, I could not have just sat back and relaxed, assured of a Team A win. The fight and the passion were strong in the younger team, and also in their fans. B.I and Bobby most especially. So despite being beyond happy that my boys won last Friday night, I was in tears as I watched the raw version of the final episode, and was again in tears when I had to re-watch it with English subtitles.
While I have nothing but praises to give Team A in terms of their songwriting capabilities, I was beyond impressed with the emotions that the boys of Team B poured into their original composition "Climax." Bobby's rap alone already had me in tears (the second time I watched it, with the subtitles, of course), and by the time B.I took to center stage with his own verse, I was ruined.
It doesn't help that Team A went first and their song was about, not just the hardships of their own group, but of all eleven trainees, and how they all had to "Go Up" no matter the outcome of the show - needless to say, I had feels up the wazoo. These boys are a family. All eleven of them. And while I can't blame YG for doing this and pitting them against each other, it is sad that in order for them to reach their dreams, they had to step on the dreams of their own brothers.
On the other hand, because of how the show was designed, YG now has a clear grasp of what their market wants way before the boys even debut. And the boys now have a solid fanbase, as was clear in episode 9 where the boys held a fanmeet at Times Square, where 3,000 fans showed up. That must have been a first, given that they were just trainees at the time.
The final episode ended with everyone crying. And I don't just mean the eleven boys. Their families were in tears. The fans in the audience were in tears. Even YG himself was in tears. And everyone watching from their homes were in tears. You're lying if you tell me you watched the entire thing without bawling every other minute, and especially at the end when the guys were trying to balance between controlling their own emotions and comforting each other. Although they didn't quite succeed in biting back their tears, Lee Seung-hoon especially.
With the finale of WIN, it seems like the future of YG is looking strong. For years, they've relied heavily on Big Bang. Although Psy is doing very well now, what with his international career, for the longest time YG's biggest moneymaker was Big Bang. Even with the addition of 2NE1 in 2009 and Epik High in 2011/12, no one could overtake the popularity of Big Bang and its individual members.
Now though, especially with their signing on of young talents off of survival programs like KPop Star and Superstar K, the future of YG is not hinged on the success of Big Bang anymore. Winner will do great. And when the time comes that Team B is given the opportunity to debut, and they will, we already know that there's a huge fanbase waiting for them. Add that to the fact that Lee Hi has been doing very well, and that everyone is waiting for the debuts of Akdong Musician and Bang Yedam, it's safe to say that YG will remain in the top tier of agencies in Korea.
Having said that, can we please all take a moment to appreciate the maknae line (KPop Star line) of YG? These kids are not only adorable, they are freaking talented.